Anna Smith GascoigneOct 23, 20182 min readMcAlister's Re-brand Slow LaunchSince McAlister's launched in 1989, they really haven't changed much. Their new brand roll out really caught us by surprise. We were...
Anna Smith GascoigneOct 19, 20182 min readJohnson Baby New Icon and Baby ProductsJohnson & Johnson is relaunching its baby-care products in the hopes to revamp their brand and products. The new products are designed to...
Anna Smith GascoigneMay 13, 20162 min readInstagram re-brands to simple camera icon.The new logo was introduced today, along with a pared-back black and white interface and a corresponding set of buttons for its Layout,...
Anna Smith GascoigneApr 28, 20161 min readRed Robin, mmmmmmHave you notice this re-brand? Again this company too also dropped the gradients and fades of their original logo. It must have costs a...
Anna Smith GascoigneApr 23, 20161 min readKFC making a come back?KFC just can't make up their mind about their brand or who plays the Colonel. They have gone back to the original logo they had years and...
Anna Smith GascoigneApr 22, 20161 min readPizza Hut Brand HistoryAbove you will see the progression of the logo for Pizza Hut. Their iconic hat or sombrero used to market and as a guide for the roof of...