Anna Smith GascoigneMay 13, 20162 min readInstagram re-brands to simple camera icon.The new logo was introduced today, along with a pared-back black and white interface and a corresponding set of buttons for its Layout,...
Anna Smith GascoigneMay 9, 20161 min readwhat would you do if you didn't have your phone?Are you still looking down? Your missing out on LIFE. On the micro moments that Google talks about. Yes you need your phone but what if...
Anna Smith GascoigneMay 6, 20161 min read57,330,035 views and you're still looking downIt's been 2 years and I still get teary eyed over this video. If people would just watch it - they can relate on some level. This is by...
Anna Smith GascoigneApr 28, 20161 min readRed Robin, mmmmmmHave you notice this re-brand? Again this company too also dropped the gradients and fades of their original logo. It must have costs a...
Anna Smith GascoigneApr 23, 20161 min readKFC making a come back?KFC just can't make up their mind about their brand or who plays the Colonel. They have gone back to the original logo they had years and...
Anna Smith GascoigneApr 22, 20161 min readPizza Hut Brand HistoryAbove you will see the progression of the logo for Pizza Hut. Their iconic hat or sombrero used to market and as a guide for the roof of...
Anna Smith GascoigneApr 20, 20161 min readCell Phone Carrier Re-brandSome of you may have noticed this slight little change that Verizon did a couple months ago. Notice the old version on the left, then the...
Anna Smith GascoigneApr 16, 20161 min readSimple RebrandingEach time a major brand makes a change to their super full color - busy - tons of detail logo we take notice. We believe that the...